3 Ways to Collaborate to Get More Clients

3 Ways to Collaborate to Get More Clients

executive-534416_1920We continue our focus on collaboration. There are a lot of different ways to embrace it in your business. Here are three super tips to embrace:

Cross Promote

What businesses compliment yours? If you are a makeup artist is there a photographer that would like to promote that could promote you? Can you post someone else’s event and ask them to promote yours? This works very well.

Connect with the Competition

Often times we meet people that do something similar to us and we think of them as competition when they could in fact be our best collaborators of all. Get to know others in a similar business to you and find out where you do not overlap and where you can refer business to each other. They could become your best referral source. Continue reading “3 Ways to Collaborate to Get More Clients”

Embrace Collaboration to Do What You Do Better

Embrace Collaboration to Do What You Do Better

we-566327_1920As you work with others to grow your business, complete your projects and realize your dreams, here are a few super tips:

Invite Contribution

Sometimes when we know what we are doing we just do it and we do not make space for the input of others. A good collaborator recognizes that great ideas and solutions do not always come from the most experienced or best trained person in the room. Foster collaboration by asking everyone to share their ideas and solutions and be sure to celebrate and acknowledge everyone for their ideas, regardless of what you act on.

 Share the Context

When we are working with partners, vendors or team members we make a lot of requests and ask a lot of questions. Be sure to tell people why you need some information or why you are asking a question. When others know the context of why you are making a request they can share their insight into how to possibly do it better, faster or more affordably. Continue reading “Embrace Collaboration to Do What You Do Better”

Is Your Team All Pulling In The Same Direction?

Is Your Team All Pulling In The Same Direction?

Laurie Z Digital 3 graphicOne of my clients recently told me her manager accused her of collaboration with a co-worker. She was reprimanded for inviting another employee to tea on a break. Her manager felt communicating with other staff would distract her. As a leader, I’m thrilled when co-workers get to know each other. After all, every person working for an organization should be pulling in the same direction, right?

Some business owners forget to step into leadership as chief executive officer (CEO). Small business owners wear many hats and feel scattered as they switch from bookkeeper, to marketer, to salesperson, to janitor, and forget the CEO hat. This is the most important hat. The CEO is responsible for many aspects of the business. Continue reading “Is Your Team All Pulling In The Same Direction?”

Three Powerful Ways to Use Social Media to Collaborate

Three Powerful Ways to Use Social Media to Collaborate

shareSocial media was never intended to replace person-to-person interaction. It is a powerful way to collaborate with strategic partners to grow relationships that turn into clients. Here are three ways to do this.

Find Strategic Partners and Share Each Other’s Content
Strategic partners are people who have the same target market as you but sell something different. An example would be a chiropractor and a dentist, or a business coach and a bookkeeper. Here’s an example of how this would work:

Let’s say a business coach is working with entrepreneurs, helping them grow their businesses and she knows her clients generally need a bookkeeper. The business coach would find a bookkeeper who is active on social media. They would meet, share ideas, get to know each other and make an agreement to share one another’s posts. This is a very powerful collaboration and for both people. Continue reading “Three Powerful Ways to Use Social Media to Collaborate”

Similar Brand Attributes Can lead to Win-Win Collaborations!

Similar Brand Attributes Can lead to Win-Win Collaborations!

tribble_image_39533548_lBrand attributes, or core values, represent the essence of your brand and help distinguish you from your competition. They include character, beliefs, values and personality traits. They not only attract your ideal peeps, but also amazing collaborations.

Identify your brand attributes:
List six to eight words that represent you. A few of mine are: Positive, Energetic, Creative, Integrity, Team Player, and Problem Solver. Remember, this is organic and your attributes change and develop in conjunction with your business.

Find peeps to collaborate with:
Look for people and businesses that are in alignment with your brand attributes. I like to use the phone test: If you think Ugh when you see someone’s name on the caller ID, they’re probably not a good match. If you smile and look forward to the conversation, that is a great sign! Continue reading “Similar Brand Attributes Can lead to Win-Win Collaborations!”

Boost Your Marketing with Collaboration

Boost Your Marketing with Collaboration

Paper people on green grass, close up

Marketing is enhanced with collaboration. There are simply too many parts and functions to do them all well while running a great business. You’ll be well-served if you focus on creating successful collaborations with vendors to do your marketing as well as partners that you can co-market with. It can enhance your well-being to be part of a supported team rather than an isolated solopreneur. It also allows you to make a deeper difference in the world as you free up time and energy to grow your business or to work in your highest state.

Collaborations are successful when you:

Believe that other people can support you. Get assistance in clearing out earlier experiences of betrayal, hurt or loss. Own your background and behave accordingly. Even if you’ve done lots, not having successful collaborations means there’s more to clear.
Continue reading “Boost Your Marketing with Collaboration”

Collaboration is Fun and Rewarding

Collaboration is Fun and Rewarding

Lee Richter Print 3When I go to work, I am excited to see what my amazing team and I will create together. We love to bring value to our customers, our community and the world. We brainstorm with our customers and ask them what would improve their experience.

Through collaboration, we make a plan and a timeline of what we want to accomplish, and then the magic happens. We organize our resources and time to accomplish our dreams.

•    We focus on WHAT we are doing and WHO is on the development team.
•    We plan HOW and WHEN we are going to do it.
•    We determine WHY we want to do it.

When we are clear on WHY, everything falls into place with ease.
Continue reading “Collaboration is Fun and Rewarding”

A Lesson from a Comedian and a Singer

A Lesson from a Comedian and a Singer

Jenenne graphicOne of the biggest elements and opportunities to cultivate on the entrepreneurial journey is the power of collaboration. Helen Keller said, “Alone we can do so little; together we can do so much.”

As an entrepreneur, it’s easy to get stuck in doing everything alone and on your own. It’s also lonely and hard. You spend a great deal of time working “in” your business rather than “on” your business. One of the solutions is to develop relationships in which collaborations are an easy yes.

Collaboration in my business means working with other entrepreneurs to create my telesummits and speak to their audiences.  At a different level, it means seizing an opportunity to achieve my next-level success by working with other business owners at a higher level, such as Caterina Rando or Lisa Nichols.

In the end, it has been a win-win for all of us involved.
Continue reading “A Lesson from a Comedian and a Singer”

You Need Help. Weenie or Winner?

You Need Help. Weenie or Winner?

Debbie Mrazek article 3 picWhy is it that as women, we think we have to do everything by ourselves? Why can’t we ask for help? Yet what happens anywhere, anytime, every day that is truly done by only one person? Nothing!

In sales, people often think that if they ask for help, they will lose their competitive advantage or appear weak. Seriously? The reality is that could not be further from the truth. Do you really believe you know everything about everything? I know you don’t, but you are trying to act as if you do. Let’s stop that today. Continue reading “You Need Help. Weenie or Winner?”