Planning an Efficient Internet Marketing Strategy-Part 1

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Without precisely clear goals and objectives, your marketing campaign will not bring you the results you desire. How will you know if and how effective (or unsuccessful) your campaign was if you do not establish precise objectives you can measure? If you want to have a captivating campaign, you must think about how you will determine its success.

Bear in mind that approaches to your marketing goals should not be restricted to only one channel. Social media marketing, pay-per-click (PPC) and search engine optimization (SEO) should be considered in your collective approach to help you take full advantage of the possibilities that are out there.
Continue reading “Planning an Efficient Internet Marketing Strategy-Part 1”

The Dirty Little Secret about Internet Marketing — Why You’ve Been Set Up to Fail (Episode #19)


Today on the show I have Michele PW — aka Michele Pariza Wacek — and we’re getting down and dirty with the truth about internet marketing.michele-pw-internet-marketing

Here are a few highlights from out chat:

  • Define two types of entrepreneurs  — Traditional and Conscious
  • Discuss the “fatal flaw” of conscious entrepreneurs
  • Discuss why business and internet marketing work again conscious entrepreneurs
  • Dive deep on solutions to help you avoid the “fatal flaw”

About Michele PW

Michele PW (Michele Pariza Wacek) is your Ka-Ching! Marketing strategist and owns Creative Concepts and Copywriting LLC, a premiere direct response copywriting and marketing company that helps entrepreneurs attract more clients, sell more products and services and boost their business.