With 200+ speaking engagements each year, master publicity strategist and consultant, and bestselling author, Jill Lublin, consistently wows audiences worldwide with her entertaining and interactive keynotes, seminars, and training programs on publicity, networking, and influence marketing. If you want to be the #1 Influencer in your industry, you’ve got to get bigger media visibility. Based on her international bestseller, Guerrilla Publicity, Jill shares simple strategies to help you go from unknown to newsworthy.
You may be wondering what does fear have to do with PR? It has everything to do with it because if you don’t acknowledge/embrace it, PR won’t help your business grow
I did an interview recently with SmartChic Cynthia Bazin (a fellow expert on Today’s Innovative Woman), Wanda Baader, of Strategize Your Success, and Gail Foley, from One Awesome Community and we talked about why women are so often held back by fear.
I shared with them 5 ways to conquer it so your business can grow. The full interview is posted below. Continue reading “5 Ways to Get Over Your Fear of Exposure”
Get some publicity for your event. This can create buzz about you and your business. Even if people do not attend, getting the word out is beneficial. Invite more people than you can accommodate since there will always be no shows, ten to one is not out of line.
Are you feeling stuck when it comes to promoting yourself and your business? If so, you are in good company. One recent study showed that women fall short of men in the area of self-promotion. While this study focused on women in corporate America, the same is true for women in business for themselves. Self promotion tends to get a bad rap, particularly from women. But what is at stake is the likelihood of building a sustainable business. Ouchie.
When coaching entrepreneurs to attract more clients or build their businesses, I am always listening for where they are struggling or doing something the hard way. It is amazing how simply asking yourself a few simple questions can result in huge profits-and huge savings of time-in your business.
What is not working?
There are some marketing methods that do not work as well as they used to. Evaluate each marketing method you are using and ask yourself if it is still working for you. What worked three years ago, and even what worked last year, may not be the right answer for you today. Your business has probably changed, as has the marketplace.