“You will never see an eagle of distinction flying low with pigeons of mediocrity.”
― Onyi Anyado
When entrepreneurs commit to their big ideas, dreams and visions, they have a choice. They choose to take the leap, get support, gather resources, hang with other successful entrepreneurs and choose to be ALL IN, or they do not. Here are ways entrepreneurs who soar with the eagles stand out:
Branding: They understand the value of branding. They work with experts who help them to clearly, confidently and concisely communicate what they do, who they do it for and the benefits that attract ideal clients.
Look bigger than you currently are: They understand that with a professional site and social media presence they can look like a million-dollar business, even if they aren’t there yet. This garners credibility and attracts the kinds of clients who not only want what you have, but will pay for it.
Testimonials: They see that testimonials are the least expensive, most impactful way to attract new clients. Visitors to your website tend to read testimonials and FAQ’s first before committing to your product or service. Testimonials are good, with pictures is better and with video is best.
Support: Hire the coach, attend the seminar, invest in the program and read books by mentors with whom you connect and share values. And you gain an amazing community along the way.
Community: As you grow, foster your own community! Have a Facebook page for your clients. Speak in front of groups and invite them to join your tele-classes, seminars and retreats.
Businesses that have professional branding/graphics that look like a million bucks and that get testimonials and support while building community distinguish themselves from the crowd of mediocrity! Make the commitment and soar with the eagles!