Author: Barbara McDonald

Barbara McDonald became an artist at age 5. The local mall held a coloring contest, and when she showed up to claim her giant bunny, the lady at the store said, “Are you SURE you colored this yourself?”A typically shy child, she took a deep breath and replied, “I can do another if you'd like.” Now she helps businesses get noticed, attract their target markets and garner their client’s trust through design that hits the heart and the target. Visit her website at signmeupberkeley.biz.

When It Comes to Business Relationships, Take the Long View

I launched my graphic design business when I was just 29. My Midwest work ethic made me an anomaly in my field. My varied skills combined my love of design with my practicality of providing a tangible product. But there was one aspect of my business I...Read More

The Pitfalls of Doing It All

As my dear business coach and client, Caterina Rando, brilliantly said, “You need to do what is the highest use of your time, and let other people handle the rest.” I think of this often in my own business, and...Read More