Author: Caterina Rando

Caterina Rando’s life work is showing women how to uplift their lives and the world through entrepreneurship. She wants every woman to enjoy the fulfillment of being herself while doing her thing and serving the people she feels call to serve all with the reward of massively monetizing her mastery. She shows women how to be loud and proud about the value they bring and thrive in business. Take a look at all of Caterina’s programs and events at www.caterinarando.com

Use Speaking to Build A Thriving Business

At any event, it is better to be in the front of the room speaking than in the back of the room listening! Why? When you are the speaker, you open the door wide to making many new, wonderful contacts...Read More

You Might Have a Woman Entrepreneur Malady and Not Even Know it!

One of the greatest things about being a woman entrepreneur is that you can go in any direction you want in your business. You can add a group coaching program when you like, bring on a new assistant when you...Read More

Your Quickest Path to a Full Client Base

There are so many ways for you to market your business, some of your favorites might be social networking, doing videos, or blogging, and any of these may bring you some clients. What I want you to be clear about...Read More

Handouts That Can Get You Clients

Always have something to give to audience when you speak. Audience members will forget you when you walk out the door if they do not have a part of you to take home with them. (more…)

The Three Cs of Excellent Client Service

Excellent client service is not something you only deliver when the client is in front of you. It is something you must do all the time—even with clients who have not purchased your products or services in a while. In...Read More

Three Ways to Engage Your Audience and Be A Captivating Speaker Every Time

So many speakers put all their attention on crafting a great speech when, if fact, a big part of being an awesome presenter is your ability to connect with your audience. Here are three keys I use every time I...Read More

Become a Rock Star in Your Business

Think about rock stars. Their job is to perform and hone their talents. They have an entourage that handles everything else. Just like a rock star, as a woman entrepreneur your job is to perform—serve your clients and hone your...Read More

Who You Are is Monetizable

When women entrepreneurs want to attract clients they focus on getting clear on what they are offering and what the results that they get for their clients. This is great. What I want you to know is that you have...Read More

Thrive At Sales Calls With a Potential Clients

Have a sales call process that you continue to track, evaluate, and continue to upgrade with each call you become more and more effective. Start by acknowledging the prospect for their interest, asking them what prompted their interest, what challenges...Read More

Maximize Your Event Effectiveness

Get some publicity for your event. This can create buzz about you and your business. Even if people do not attend, getting the word out is beneficial. Invite more people than you can accommodate since there will always be no...Read More