Authenticity in Relationships 

Sometimes my heart clenches when the phone rings. It happens when callers dive right into an obvious script. They typically represent a large company that developed a perfect script based on human behavior. They ask you yes or no and multiple choice questions. Then they ask for a credit card number. I often abandon the phone long before hearing the whole script. However, as a business...Read More

How Giving Causes Growing 

We tend to think that we’ll make a difference when we “get there.” This doesn’t work, since the giving actually causes the growing. If you wait until you get there, you never actually get there.  The same feeling of tightness that occurs for you when you are stretching to give $10 from your $100, stays with you when you are giving $100 of your $1,000. I can’t...Read More

Build and Deepen Your Relationships with Social Media 

The internet is a 24/7 networking opportunity that allows you to stay in touch and deepen connections with people you meet in person. Here’s how:  First, review your online presence monthly on all social media platforms you are using. Make sure your profile picture is current, your cover photos are relevant and your “About” section has something about...Read More

Your Home(Page) on the Internet 

Websites are like houses. They require upkeep, maintenance and curb appeal. You have few precious seconds to capture visitors’ attention and engagement. Like a house, a well-designed and well-staged website closes the deal for you. One that offers a great user experience leads visitors to take a desired action. These concepts relate to Search Engine Optimization (SEO) and Conversion Rate Optimization (CRO). Used together, your...Read More