Paint your own future scape – what possibilities would be on your palate? Many American women envision not only financial success, but freedom, control, and flexibility through owning their own business. And the most common choice of American women to live their own dream is network marketing. The statistics are stunning: 30 million Americans have gone this route, and here’s the exciting part – 80% of these entrepreneurs are women!
That was my path some twenty years ago when I left the corporate world to begin my first network marketing business. I took my corporate experience as Director Strategic Planning (I had the prerequisite degree in Economics and MBA) and started my first network marketing business. Now multiple millions later (my businesses have done $160 million in product sales), I am considered an “expert”. More importantly, I am passionate about the possibilities in this industry for women of all ages. I am an industry coach, trainer, speaker and nothing pleases me more than seeing other women define and achieve their success through this business model.
Now of course there are many great companies and the principles that ensure success are actually quite simple and they work in any company. The concept is clear: Align yourself with a company of good reputation with products or services of true value and begin to introduce that company to others. There are nuances of course in sales and marketing techniques as you present your products to potential customers or interested business partners. Most companies offer great coaching. Definitely, seek out an experienced business coach in your company or an industry-wide coach like myself. Don’t do it alone! You need the support of someone who has been there and done that and can put your goals into an actionable business plan!
This is the true essence of what network marketers do every day. The successful business always begins with a clear dream – The reason “why” must be important, and I believe should go beyond just to “make more money”. My own reasons now have gone far beyond making money to truly making a difference working with a world hunger project that has already fed more than 3 million meals to malnourished and starving children. This is the ultimate value of abundance – the ability to serve. Once you begin to identify your own dream you’ll understand why millions of people around the world are drawn to this particular business model – an industry with enormous economic impact.
Women are re-establishing the American Dream in droves. More women than men are in business school, more small business startups are women-owned. In the network marketing industry women are celebrated as the true movers and shakers. But do all women succeed?
Emphatically, no! The problem is not the business concept – the model is brilliant and available for all women. It requires no particular training, no degree, no licensure, no four years of college, no internship, no apprenticeship, no personality testing or aptitude. So, ease of entry is obvious. What is not so obvious is that this business, like any, has success principles and pitfalls. My new e-book, entitled “A Future You Can Believe In” will be available free to you 3rd quarter this year in this publication. It is meant to do its small part in bringing up the success rate for women in all companies! Success in this industry is a predictable thing. After twenty plus years of success with several reputable companies, I know quite clearly what it takes. I know the pitfalls and I know the fallacies in current, popular training around network marketing success. We’re going to take you through the mine fields unscathed from start to success.
Looking forward to talking to you more in the future!
Guest Writer Candy Webb, BS Econ, MBA
Founder, International Success Team World Hunger Project