What tools will you need as you take your business or services to market outside the US? Remember when you started your business in the USA? Some of your business partners were your insurance agent, attorney, accountant, office supplier, etc.
To step into the international market, you might need to add a few more partners to help your business succeed as quickly as possible. There are many resources available so that you can learn from others mistakes. What new tools might you need?
Government Sponsored Support Tools
Contact the CITD (Center for International Trade Development) at El Camino College for the next Trade Connect event. This is a fantastic “Exporting 101” overview. The folks at the CITD are extremely knowledgeable and will work directly with your business from determining the best market to enter, delivering your product or service, to ensuring you get paid.
Business Service Tools
Accountants that specialize in using tax incentives available for engaging in international trade. This can significantly drive down the overall cost of expanding into international markets. Thank you, Uncle Sam!
Financing to expand your business internationally. The CITD, US commerce Department and SBA are good resources to locate programs specifically meant to encourage international trade.
Legal counsel that is familiar with international trade. There will be contracts to review and other legal matters depending on the nature of your business. Knowing how that country’s legal system works is important in preparing any agreement.
A business partner in the target market may be helpful, particularly for a service business. They can help you connect with clients and learn the local business customs.
A professional language service company to localize your business information. Translating your marketing material, website, informative videos and films, contracts, even talking over the phone are all areas needing a professional.
A freight forwarding company can ensure your business complies with the government regulations for international trade. If your goods are smaller, you may want to talk to one of the large mail service companies to set up your international shipments.
Exporting is growing US businesses and the support services exist to help your business take the next step. One presenter at the Trade Connect event said: No business is too small to export. If you are doing business in the US, you can do business outside the US. Create your International Trade Toolbox™ and get started today.
Guest Writer – Cheryl Hines
Cheryl Hines is the Managing Director of Keylingo Translations, Manhattan Beach, CA, and member of the Redondo Beach Chamber of Commerce International Trade Committee. Contact her at cheryl.hines@keylingo.com and she will be to share contacts and be the first tool in your Toolbox!