Social media is all about engagement.
Having superior content that people think is worth sharing and commenting on is what we strive for. But, that’s only part of the picture. Believe it or not, the “picture” is what will increase engagement. Web sites and blogs with photos and videos are 52% more likely to be page one in Google search results. Images in Twitter are 150% more likely to be retweeted.
This blog post from Belle Beth Cooper (@BelleBCooper) on Buffer highlights 14 tools that help increase your visibility on social media.
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Robin Taney, (aka the “Get R.E.A.L Girl”) is the owner and founder of Studio 4 PR. She works with creative, independent, and “kitchen table” entrepreneurs who are highly motivated to be found by their perfect client. You can connect with her on Facebook, Twitter, LinkedIn, and Pinterest, and sign up for mailing list You are welcome to use this post on your blog, provided you do not alter it in any way and include a link to this blog.
Robin is also the City Director for the Rochester digital edition of Today’s Innovative Woman magazine. Click here for a free subscription or to learn more about advertising packages.