Meet Innovative Woman Ianthe Mauro creator of Objects With Purpose.
1. How/why did you begin your business?
I was going through a major life transition. Diagnosed with auto-immune disease and getting a divorce with two young children. It was time to rediscover myself and create something to sustain and empower my new life.
2. What has been your biggest challenge and how did you overcome it?
Keeping business my own, without partners or investors. I’ve depended on relationships with suppliers and buyers to balance the flow of product and cash.
3. How do you define SUCCESS?
Success is realizing you have choices, seeing obstacles as opportunities, and honoring your dreams.
4. If there was one thing you wish you knew before you began your business, what would that be?
Everything Joy Chudacoff has taught me! How to create systems, following up with customers, leads and save room for family time.
5. What makes you an innovative woman?
I look at challenges as creative inspirations. I infuse love and light into every scent and product, I reinvent conventional ways of doing business into joyful ways.
To learn more about Ianthe or her Objects With Purpose products visit objectswithpurpose.com or connect with her on Facebook or Twitter.