Thriving women are making great strides in every field, but I think the most exciting ones are in sports and politics.
When the Buffalo Bills announced it was hiring Kathryn Smith as quality control-special teams coach, she became the first woman to be named to a full time coaching position in NFL history.
The presidential campaign includes two women candidates, Carly Fiorina and Hillary Clinton. Regardless of your political affiliation, it’s exciting that two women are running for the highest elected office in the United States, and one might win.
Although women still have a ways to go in terms of income equality, we are the most powerful consumers in the world and our impact is growing every year.
That’s why it’s so important that we help eachother to be the best that we can be.
My PR business, Studio 4 PR, works with entrepreneurs and small business owners, but my passion is working with women. Why? Because I think we get what we give.
Here are 5 ways that we can (and should) do our part:
- Mentor other women – Whether it’s mentoring young women via an organization like Girls Rule Foundation or providing coaching services to women in business, your expertise in leadership, empowerment, or self esteem could be the catalyst that helps spark the next generation of leaders.
- Refer other women – Word of mouth is one of the most (if not the most) powerful forms of marketing, so when someone asks for a recommendation, always try and refer a women first.
- Buy from other women – When you are in the market for a product or service, think of a woman first. According to Forbes.com, women drive 70-80% of all consumer purchasing, through a combination of their buying power and influence. So, by helping other women, we are helping ourselves.
- Learn from other women – As women, we experience many of the same challenges, from fears that stand in our way to well meaning (or maybe not) people who stand in our way. Whether you take a workshop, hire a coach, or just find someone you admire and ask them to support you, don’t miss out on the opportunity to learn from someone who’s already been there.
- Inspire other women – We all have stories. Of defeat, of despair, of failure. We’ve all stood at the bottom of a giant mountain and thought there is just no way we’re going to make it to the top. Ever. But, those of us who have persevered, and not only made it to the top, but done it while pushing a giant boulder, have a responsibility, I believe, to share what we know with other women. We need to grab them by the hand and say “Yes, you can!” We need to make our mess our message. We need to be willing to stand in our vulnerability and use it to help someone else make the climb.
What do you think? Share your stories with me in the comments below. I’d love to be able to support and encourage you.
Thank you for sharing this space with me!