Meet Innovative Woman Susie Augustin author of Sexy, Fit & Fab at Any Age! Say Yes to Your Natural Beauty While Being Funny, Healthy, Sexy & Inspired and a finalist for the Innovative Women In Business Award!
How/Why Did You Begin Your Business?
Being in the beauty industry for over 15 years and working as a marketing copywriter, I’ve encouraged thousands of women to embrace their inner beauty and exude confidence. I wrote Sexy, Fit & Fab at Any Age! Say Yes to Your Natural Beauty While Being Funny, Healthy, Sexy & Inspired to motivate others to develop their essences while following their passions and dreams.
I started Get Branded Press to help others pursue their dreams, brand themselves through their writing, and learn how to self-publish. This year Get Branded Press published two books: Sexy, Fit & Fab at Any Age! as well as Getting Your Life to a 10 Plus by inspirational speaker Kim Somers Egelsee. The mission for Get Branded Press is Dream it. Write it. Brand it.
Writing and publishing a book is an ideal way to be seen as a leader in your field, promote your business, score lucrative speaking engagements, fast track your success, create multiple streams of income, and ultimately to brand yourself. I’ve had the opportunity to encounter exceptional speakers and entrepreneurs who are experts in their field who want to share their knowledge through writing books. I offer book coaching, editing, proofreading, marketing copywriting, ghost writing, and workshops on book writing and self-publishing.
What Has Been Your Biggest Challenge And How Did You Overcome It?
While I was writing Sexy, Fit & Fab at Any Age! I was experiencing female health problems, which led to a hysterectomy last summer. While I was recovering, my mom was unexpectedly hospitalized and passed away. It was quite a challenge compartmentalizing the physical and emotional pain I was going through, while focusing on Get Branded Press, publishing and printing mine and Kim’s books. During this time I went to purchase a new car and discovered that I’m a victim of identity theft. In addition to losing my “book savings” due to being on disability, I had no credit, no budget. But what I did have was perseverance and passion. I surrounded myself with uplifting people and lived with an attitude of gratitude. Our Living Your Extraordinary Life Red Carpet Book Launch was especially remarkable in that both books became bestsellers that night! Another blessing that week was that my finances were recovered. Since then amazing opportunities have come along; speaking engagements, radio and TV shows, and many requests for book coaching.
How Do You Define SUCCESS?
Success, to me, is the quality of life I live. My life is meaningful as I surround myself with fabulous friends and family. There have been times in my life when I’ve made more money than I do today, but I was unhappy, anxious and overweight. Today I’m following my passions, living the life I want to lead, have lots of amazing opportunities coming my way, and am helping others better their lives.
If There Was One Thing You Wish You Knew Before You Started Your Business, What Would That Be?
There are several things we need to know before we start a business, but I feel that sometimes we need to just go for it and stop worrying about not knowing enough to begin. You may risk failing or looking foolish, but that’s all part of life experience. Just like life, my business continues to evolve. I’m creative and learn along the way, surrounding myself with an amazing support system. I’d rather jump in and risk making a few mistakes while I enjoy what I’m doing rather than just watch my life pass by uneventfully.
What Makes You An Innovative Woman?
What makes me an innovative woman is that I dare to go for it, live the life of my dreams, and encourage others to live fulfilling lives.
To find out more about Susie Augustine visit www.SexyFitFab.com