Many business owners have the idea that PR is only about getting in the newspaper or featured on TV. Nothing could be further from the truth! PR is about creating conversations with the people you are meant to serve and using various digital and media channels to reach more like them with your message.
Recently, I was interviewed by SmartChic Cynthia Bazin in which I shared ways that business owners can get R.E.A.L (realistic, engaging, authentic, and longlasting) results from their PR efforts.
Here is the link. I would love to hear from you whether any of these resonated with you. Feel free to comment below and share this link with any business owners who would benefit from the information.
Thank you for sharing this space with me!
Robin Taney, (aka the “Get R.E.A.L Girl”) is the owner and founder of Studio 4 PR. She works with creative, independent, and “kitchen table” entrepreneurs who are highly motivated to be found by their perfect client. You can connect with her on Facebook, Twitter, LinkedIn, and Pinterest, and sign up for mailing list You are welcome to use this post on your blog, provided you do not alter it in any way and include a link to this blog.
Robin is also a co-author of the bestselling book, Navigating Entrepreneurship: Secrets to Put You on an Unstoppable Course, and City Director for the Rochester digital edition of Today’s Innovative Woman magazine. Click here for a free subscription or to learn more about advertising packages.